Last updated: January 1, 2025
Somni ("us", "we", or "our") operates the www.puresomni.com website and related services (the "Service"). This Privacy Policy describes how we collect, use, protect, and share your information, including personal information, health information, and genetic data.
We are deeply committed to protecting your privacy. We will not use or share your information with anyone except as described in this Privacy Policy.
We collect personally identifiable information that can be used to contact or identify you, including but not limited to:
To provide our sleep health services, we collect:
If you participate in our biomarker testing program, we collect:
Important: We never share or sell your genetic information to third parties. Your genetic data is used solely to provide you with personalized sleep health insights and recommendations.
We automatically collect information about how you use our Service:
We use the information we collect to:
Your saliva samples are processed by CLIA-certified laboratory partners who are contractually obligated to protect your privacy and security. These labs:
Your genetic and epigenetic data is used exclusively to:
We share information with trusted third-party service providers who help us operate our Service:
These providers have access only to information necessary to perform their functions and are obligated not to disclose or use it for other purposes.
If you connect wearable devices (Fitbit, Apple Watch, etc.) to our Service, we receive sleep and health data from these platforms according to their privacy policies and your authorization.
We may use aggregated, de-identified data for research purposes to advance sleep science. Individual participants are never identifiable in research outputs. If you wish to contribute identifiable data to specific research studies, we will obtain separate explicit consent.
We implement industry-standard security measures to protect your information:
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
You have the right to access and update your personal information at any time through your account settings or by contacting us.
You may request deletion of your account and associated data at any time. Upon request, we will:
Note: We may retain certain information as required by law or for legitimate business purposes (e.g., fraud prevention, legal compliance).
You have the right to receive a copy of your personal data in a structured, commonly used format.
You can opt out of marketing communications at any time by:
Note: You cannot opt out of essential service communications (e.g., account notifications, test results).
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Disabling cookies may limit some features of our Service.
We retain your information for as long as necessary to provide our services and comply with legal obligations:
Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18 without parental consent, we will take steps to delete that information.
Your information, including personal and genetic data, may be transferred to and processed in the United States or other countries where data protection laws may differ from your jurisdiction.
If you are located outside the United States and choose to use our Service, you consent to the transfer of your information to the United States and its processing there.
While we handle health-related information, Somni is not currently a HIPAA-covered entity. However, we apply privacy and security practices consistent with HIPAA standards to protect your health information.
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
To exercise these rights, please contact us using the information below.
We support Do Not Track ("DNT") signals. You can enable DNT by visiting the Preferences or Settings page of your web browser.
If Somni is involved in a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your information is transferred and becomes subject to a different Privacy Policy. Your genetic data will receive the same protections under any new ownership.
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas). We will notify you of such requests unless prohibited by law.
We may update this Privacy Policy from time to time. We will notify you of any material changes by:
Your continued use of the Service after changes are posted constitutes your acceptance of the updated Privacy Policy.
If you have any questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how we handle your information, please contact us at:
Somni Privacy Team
Website: www.puresomni.com
Our biomarker testing program is part of early-stage research and development. By participating, you:
Your participation is voluntary and does not affect your access to other Somni services.
Email: hello@puresomni.com
